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Animation Creative Chamber of Commerce and Industry of Gers

What's this?

To help SMBs Gersoise to develop their creative potential, the Chamber of Commerce and Industry (CCI ) Gers wanted to become a partner in the Business Idea Crea alongside the Economic Development Agency of La Rioja (Spain). His goal is to "create an environment positive creativity facilitating the implementation of various corporate initiatives "

Why CCI Gers she participates in the project?

The CCI of Gers is part of the following observation: Gers companies have many creative resources. Companies as Gers Nataïs , the specialist European corn or popcorn Glosek Gourmet have developed niches and their goal is to preserve their value.

But due to time or method, some companies can not always carry out their innovation projects. The ICC Gers offer a space where businesses can meet and find solutions to their problems most current

• exchange experiences from the analysis and knowledge of trends in their sectors respectively.
• stimulate the emergence of new ideas that lead to new economic activities (new projects, new products, new services etc..) In enterprises.

This project aims to provide simple and effective solutions, tailored to the activity of SMBs Local:

• Créalim Day: trends and creative solutions for food innovation. He was aware of agribusiness company with creativity, and to generate ideas during two simultaneous workshops on nomadic food and wines and spirits.
• Export Crea Workshop: Trends and creative solutions to optimize its international communication, always for business food
• Crea HR Workshops: to generate ideas with different techniques on topics chosen by charges of human resources business Gers. Compensation policies, boosting the creative potential of employees ...

With CCI Gers, companies are not "released into the wild." They benefit from individual support to meet their expectations, as well as tools created specifically for the European Partnership:

• Handbook of creativity: all creativity techniques identified and advice for their implementation in business
• The CCI Gers commissioned the firm Ocean Blue to support agribusiness Gers 8 for 2 days each. It's about helping businesses to express their ideas in their projects: improvement of products / services, development of new shopping ...

This initiative does not lack originality and rigor provides a very good example of what can be experienced to support economic activity Regional. The handbook of creativity in business that ICC gives us below (Downloadable here ) will perhaps swarm of new innovative practice. So thank you for sharing and congratulations for the initiative.

For more information:
Jose Moutinho - CCI du Gers-j.moutinho @ gers.cci.fr - 05 62 60 68 72 - www.creabusinessidea.com

The "Crea Business Idea" is a project European Territorial Cooperation INTERREG IV B SUDOE, funded by the ERDF and ongoing since April 2009. The partners are:

• Economic Development Agency of La Rioja (ADER leader - Spain)
• Andalusian Institute of Technology (AIT - Spain)
• Foundation for ICT development in Extremadura ( FUNDECYT - Spain)
• Madrid Institute for Development (IMAD - Spain)
• BIC Beira Interior (CIEB - Portugal)
• University of Algarve (ualg - Portugal)
• CCI Gers